For many years, I have called on Rebecca Bauwens. I have met with her at Saatchi & Saatchi X (P&G agency), The Mars Agency (Campbell’s, Hillshire) and recently as she began her own company. Her insights are invaluable. She knows how/why brands and retailers buy media, she knows what the brands need, she knows what the brands want that currently isn’t available and more. When building a new product, inviting Rebecca to consult is invaluable.
Director, National Sales PRODEGE, LLC